Our highly interactive Business Simulation can be used in a myriad of ways: as a stand-alone training tool, incorporated into any entrepreneurship or business course, or as a team-building activity for a small group. By assuming the role of manufacturers and retailers in a simulated business environment, participants make decisions about realistic challenges they face, including pricing, costing, financial planning, and reacting to unexpected events. Participants develop practical skills in financial literacy, record-keeping, risk management, and taking initiative. The simulation provides a safe setting to experiment with new behaviors that lead to more successful business strategies – such as being a better communicator among team members, competitive analysis, or using a win-win style of negotiating – all while having fun. The Business Simulation consists of four modules described below.